The Flower Festival takes place in April, or May – 4 weeks after Easter – when the flowers are in bloom . Also known as the island of flowers or the floating garden, Madeira has the perfect climate for blossoms to thrive! Flowers grow everywhere. In backyards, gardens and even on the roadside. This is why we choose to celebrate! The Flower Festival is a tribute to Spring, It is a tribute to the Flower!
Imagine a city where everything is about flowers. Where the sidewalks are covered with flower carpets, where a wall of hope is lined with flowers, where a fantastic and beautiful parade is held in honour of flowers … During this flower festival week everything in Madeira is about flowers. And there are thousands and thousands of them, in exhibitions in decorations, on parade floats in store windows ….
“Wall of Hope” – October, 2nd
On Saturday morning the Children’s Parade takes place, in which thousands of children, dressed for the occasion, parade to Praça do Município to build a beautiful flower mural symbolically named “Wall of Hope”.
Allegoric Parade – October,3rd
On Sunday afternoon, the streets of downtown Funchal are once again filled with music, color and soft perfumes with the sumptuous parade of floats that harmoniously combine multiple floral species with decorations full of creativity.
The Allegorical Flower Parade, is one of the main highlights of this event, taking place since 1979. This parade is highliighted by the magnificence and sumptuousness of ts floats intricaly decorated with magnificent flowers, and the lovely costumes woren by the hundreds of participants, mostly children parading to the sound of cheerful musical themes and performing choreographies either simple or elaborated.
Floral Carpets and Decorations – Av. Arriaga central walkways
The profusion of Madeira’s flora has greatly contributed to the establishment of this artistic expression. This tradition of building floral carpets proliferates throughout the island and originated in the decoration of religious processions.
Thanks to their unquestionable beauty and detail, for some years now, flower carpets have been on display in the streets on the occasion of the Flower Festival.
Madeira Flower Collection – Venue: Pier 8 (Cais 8) – October,23rd and 24th
This event aims to promote the regional fashion sector, engaging a wide number of creators inspired by the flowers, therefore bestowing a touch of contemporaneity and “glamour” to one of the greatest tourist attractions of Madeira, in an unique touristic entertainment moment.
This event presents original fashion creations by various local designers.
Why say more? It is a show of sheer beauty that we are very proud of in Madeira!